You receive a call from a new prospect, New Company Inc., that is interested in purchasing $200,000 per month on 30 day terms. Before granting that credit limit, you do your normal due diligence — pull credit reports, references and try for personal guarantees. New Company, Inc., is new to the area and you don’t have any history with them. Their credit reports don’t show a whole lot of information, and they are reluctant to sign a personal guarantee or provide financial statements. You want the business but is it worth the risk?
After negotiations on your part to shorten their terms, ask for pre-payment or collateral, they pass and go somewhere else to purchase their fuel needs. You have just lost a deal that could have contributed to your company roughly 1,000,000 annual gallons of fuel.